IPL-MC

While watching the IPL final a few hours back, I decided to choose IPL as my topic for Managerial Communication submission. Here is why:
"Mukesh Ambani is not throwing money into cricket because he loves the game; it is hardcore business for him." Sources say that Reliance applied its normal business filters on the IPL franchise too. As a policy, the group does not get into any new business unless it has the potential to generate a return on capital employed of over 35% in the medium term. Sources say that Reliance is convinced that its Mumbai franchise can exceed this target.

Read the related stories.
http://www.blonnet.com/catalyst/2008/02/21/stories/2008022150020100.htm
http://business.outlookindia.com/inner.aspx?articleid=1036&subcatgid=501&editionid=31&catgid=9

Not that there is anything new in what I read, even the articles are more than a year old, what attracted my attention was the way Modi handled the challenge of elections. First the IPL itself and then holding it in SA!