Monday, December 21, 2009

The CEO of a very reputed content creation company in India made a presentation to PGPEX class. In the conversation he raised concern on of Indian classical music (ICM). One of the reasons identified was nepotism in music education.

My thesis is that it is that since very few individuals (stars) can make a decent living from performing arts others just live in oblivion. It is the star which sells not the music. Example: http://www.washingtonpost.com/wp-dyn/content/article/2007/04/04/AR2007040401721.html

However, we do have a problem, as highlighted, beyond the current generation we don't have a healthy pipeline of people who can take ICM forward.

I have started working on the issue and am trying to figure out an IPL type model so that a larger pool of artists can hope to become star and ICM can scale new heights.

Ideas welcome!

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